Insights

Our collaboration with the Cincinnati Symphony Orchestra is a true testament to the power of teamwork, resulting in concepts designed to captivate and engage new audiences in the future. We are so grateful for this partnership and can’t wait to see how these creative sparks take flame.

A sustainability plan used to just be nice to have — the icing on a successful organization’s cake. Now, it’s a key ingredient. Here are three easy-to-grasp reasons why embracing sustainability makes strategic business sense regardless of your company or industry.

Uncover the untold power of your brand! Dive into our latest article to discover why relying solely on tactics may be hindering your brand’s true potential. Associate Director of Strategy, Mike Fox explores how a strategic approach, beyond traditional frameworks, unlocks the essence of your story. Learn how elevate your brand.

We’ve been hard at work elevating a beloved local brand. We’re not ready to unveil it all, but we are delighted to offer a sneak peek this Holiday season. You will find billboards around town and refreshed packaging on the shelves at Kroger, Meijer & Remke and in their 7 Ohio brick-and-mortar stores.

We collaborated with Visa to create a pop-up D.C. Innovation Experience, designed to shape the conversation of key payment issues with policy makers, clients and stakeholders. We designed the space and content to educate, build awareness and inspire action.

Our collaboration with Warped Wing Brewing Company was recognized and awarded 4th place in Brand New’s 2023 Best in Logo Evolutions.

Understanding the difference between a refresh and a rebrand is important. Understanding why your brand isn’t resonating is even more important. Learn the nuances that separate the two, and which key questions to ask before you choose a side — if you choose one at all.

Cheers to Illumina on the grand opening of their inaugural executive briefing center in San Diego, California! We crafted a compelling narrative, curated engaging content, and incorporated interactive elements to inspire, foster trust, and ignite excitement among customers, partners, and genomics industry leaders.

We are thrilled to celebrate the grand opening of OpenBlue Innovation Center in Glendale, Wisconsin. A beacon of collaboration and sustainability, this 144,000 sq. ft. facility showcases groundbreaking solutions for smart, secure, and eco-friendly buildings.

Igniting enrollment in a competitive market with an authentic campaign for NKU: Real Ambition – Real Success. Melding powerful visuals and compelling messages that speak to multiple, diverse student audiences, this strategy goes beyond branding, ensuring a lasting impact that evolves with time.

Uncover the secrets behind building truly distinctive brands in this thought-provoking article. Move beyond the superficial game of differentiators, as we explore why being distinct is far more powerful than simply being different. Gain insights into the hard work of building distinction and why it’s the key to winning hearts, minds, and long-term brand loyalty.

Given the role brands play in consumer’s lives, we believe they have a responsibility to consider how they can positively impact the community of people they serve. With ever-increasing levels of loneliness in our country, there is a need to bring people together. Learn four ways modern brands can support their consumers in building authentic …

We named and designed Fly Light Lager to accelerate sales for Warped Wing Brewing Company. Through a corporate partnership with Dayton 6th, the exclusive NIL collective for Dayton Basketball, a portion of the proceeds from all Fly Light Lager sales go directly to support student-athletes.